7 Misconceptions about Brands and Products in Pakistan

Friday, May 22, 2015 - , No comments
Associating certain products with particular brand names is seen a common practice in most of urban, semi-urban and rural areas. It has become so common that even educated people commit same mistakes and associate brand names with a product that does the same job but is of a different brand. Marketers say it is an edge to the brands who create a market category and its a fruit of being first in a particular market segment.
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